Tidal Venture Partners is a pre-seed to seed + fund, offering conviction capital to small teams with high potential, in the emerging ecosystem of Atlantic Canada, based in the beautiful province of Nova Scotia.

7 Communications was asked to create a brand identity conveying credibility and experience for this non-conforming start up.

The approach of using movement, the movement of the Atlantic Ocean, was used to symbolize the movement and upward growth opening the lower portion of the D, extending across, serving as the bar for the A.

With the client happy with the results of the identity, the rollout included business cards, letterhead, email signature and brief brand guide.

Role: Visual Identity (Logos, colour palette, pattern, typography)
Creative Director: Anwar Mustafa
Created at 7 Communications

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